Focused Coaching vs. Herd Coaching

Gala Academy
Aug 4
2 min read

Updated: Aug 5

Herd coaching in badminton is a common approach in many clubs. By training large groups in the same way, without considering individual needs, can maximise profit—but at what cost?

Herd coaching explained

Lack of Personal Attention – When a coach has too many students at once, individual progress is overlooked. Mistakes go unnoticed, and players struggle to refine their skills effectively.
One-Size-Fits-All Approach – Every player learns at a different pace. While some quickly grasp techniques, others need more time to perfect their skills. Herd coaching forces all players to follow the same rigid plan, leaving some behind and limiting others from reaching their full potential.
Limited Skill Development – Badminton requires precision, adaptability, and strategy. A generic training program does not help players develop their own unique playing styles, making it harder for them to excel in competitive matches.
Lower Motivation and Confidence – Players who do not receive the support and corrections they need can feel lost or discouraged. Without tailored encouragement, they may lose interest in the sport altogether.
Invisible Disabilities Often Overlooked – Players with invisible disabilities such as ADHD, anxiety, or sensory processing challenges may require subtle accommodations or teaching methods. In a herd coaching setup, these needs often go unrecognised, leading to frustration, underperformance, and feelings of exclusion.

Students must learn, as they are king

Gala Academy approach - The Difference

Gala Academy, takes a unique approach. Our curriculum based structured, school-like training system ensures every student receives the personalized attention they deserve. We focus on:

Small group coaching for better player interaction.
Focused development - based on skill levels and learning speeds.
Regular assessments to track progress, refine techniques and progress students.
Confidence and motivation – through encouragement and corrections.